Glossary of Terms

Glossary Of Terms

Glossary

Make Sense Of The Words

Some of the words and terms used might mean nothing to you! We have explained the common ones for your information and further reading.

UX/UI Design

User Experience (UX) and User Interface (UI). These refer to the buttons or menus which are created on a website.

Brand Identity

If your company has a Logo or unique name with associated font style. That is your Brand or Company Identity.

Search Engine Optimisation (SEO)

SEO or Search Engine Optimisation. This means to promote your website so that it will be easier to find using Google.

Website Design

As the name suggests, this is when we setup, layout and design a new website, or redesign an existing site.

Website Survey

Analysis of a website to determine existing optimisation status. Allows us to plan for future work and improve SEO.

Marketing

Promotion and Marketing are closely related. Essentially, telling people about your brand and becoming more recognised.

Copywriting

Website content is critical. Copywriting is us creating quality text so as to market your brand or product.

Link Building

We will sometimes work to find high quality websites which can link back to your site. This activity is known as Link Building.

Content Creation

A variation on Copywriting, we can create appropriate quality content for your website. Often part of website design.

Blog Content

Creating blog or news entries can be time consuming. Why not let us create your Blog Content and save you the job!

Faq

Frequently Asked Questions

Answers to questions clients often ask, and some others you might not have considered until now! Find out more by clicking the questions below.

How much will it cost to optimise my website?

This is a popular question, and why not! the short answer is, it depends. First your website will be analysed before we make any recommendations, upon doing this we can in turn present costings. For reference the labour rate is £50 per hour.

What does SEO mean and how does it work?

SEO Is short for Search Engine Optimisation, basically making your website more appealing to Google and other search engines. The most beneficial approach is to add quality content, but there are many other methods of improving your site, we can explain these in more detail.

See more FAQ’s here

PRICING structure

Sensible Solutions for Our Clients

We offer basic website surveys or analysis, initial optimisation starter packages and also list the hourly rate for various SEO work including, management and content creation.